There is a world of new analytics, and J.P. loves the insight it provides for modern psychology. To J.P., digital analytics is not just a way to improve your conversion rate, but to gain insight on ourselves and use that insight to illuminate how ideas affect our world. With any good psychological study, the sample…

Mike Simmons has been involved in astronomy education and public outreach for more than 35 years. He has led and founded outreach organizations that share the work of astronomers and telescopic views of the sky with the public. He is a writer and photographer who has contributed to various publications, including Scientific American, Astronomy and…

Loretta Hidlago Whitesides has degrees in biology from Caltech and Stanford and has traveled 2 miles down to the bottom of the ocean with director James Cameron to film the 3D IMAX movie Aliens of the Deep. Loretta floats weightless as crew for ZERO-G’s 727 aircraft, blogs daily about space exploration for Wired Science and leads…

Lonnie Schorer earned a BA in Russian from Connecticut College in New London and a Masters of Architecture degree from Virginia Polytechnic Institute and State University in Blacksburg. Lonnie spent more than 20 years living overseas in Thailand, Turkey, Italy, Norway, and the former USSR. All of this while supporting her husband’s State Department career…

Kevin W. Kelley is an artist, entrepreneur and the author of the New York Times best selling book The Home Planet. The Home Planet is a large format book of stunning photographs of Earth taken from Space, accompanied by quotations from astronauts and cosmonauts, reflecting on the profound effect of experiencing Earth from the perspective of…

Keith Ferrell is the author of more than a dozen books of fiction and nonfiction, and hundreds of magazine, encyclopedia, and newspaper articles on scientific, cultural, and historical topics. From 1990 – 1996 he was the Editor of OMNI Magazine. A frequent speaker to business and institutional audiences, Ferrell lives on a small farm in…

Jeff Krukin’s space career began with boyhood evenings in the back yard gazing at the Moon.  He has been an IBM Systems Engineer at NASA’s Johnson Space Center, Executive Director of the Space Frontier Foundation, Chairman of ProSpace and award-winning Director of its annual March Storm Congressional lobbying event, and now an aerospace consultant. He…

George T. Whitesides is the Chief Executive of Virgin Galactic.  Virgin Galactic, founded by Sir Richard Branson, is a new space venture established to undertake the challenge of making private space travel available to everyone. He also serves as Chairman of the Reusable Launch Vehicle Working Group on the FAA’s Commercial Space Transportation Advisory Committee. Prior…

Frank White is the author of The Overview Effect: Space Exploration and Human Evolution, & co-founded the Overview Institute. First published in 1987 and re-issued in 1998. A member of the Harvard College Class of 1966, Frank graduated magna cum laude and was elected to Phi Beta Kappa. He attended Oxford University on a Rhodes Scholarship,…

On January 31, 1971, Navy Captain Edgar Mitchell embarked on a journey into outer space that resulted in his becoming the sixth man to walk on the Moon. On his return trip, he experienced an extreme and overwhelming aspect of what is now called The Overview Effect. Scientist, test pilot, naval officer, astronaut, entrepreneur, author and…